In Japanese, Saboru (サボる) means to "be lazy" or "skip your routine". Saborino, a time-saving skincare brand specially designed for women who want to get through their beauty routine as quickly as possible. With Saborino, you can complete your daily skincare routine in 1 minute - perfect for busy mornings or tired nights! Be beautiful without the hassle using Saborino!
It works on a very simple concept: to turn the members' skincare wishes into reality.
As well as product planning, the project team takes a holistic approach, covering marketing, in-store promotions, and promotional events.